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We believe in play. We aim to encourage children to develop their spontaneity, creativity and love for all things that are beautiful!

By offering elegantly and beautifully designed toys for your little ones which have been researched to ensure the maximum level of quality and design and provide a huge amount of giggles which inspires creativity and imagination. 

Our toys differ from the usual, all our toys are open-ended which means that each one will inspire the child to imagine and be. The toys we select are beautiful in itself, that even parents won't bother if they are left lying around. 

 

Carefully Curated - replacing the usual with the fantastic! 

  • maracas-rainbow-s2_6_9347b611-64d5-4984-9576-667fd335f633
  • hix_building
  • 3D City - London - Banner Horizontal
  • OogiBongo_PLAY_M
  • Plui_Rain_Cloud_front